Want to know where the most positive metaverse interest is concentrated globally? Our latest Metaverse market research reveals fascinating insights into virtual world adoption and enthusiasm. Here's our latest Metaverse market research showing the top 20 countries for virtual worlds users.
Global Metaverse Enthusiasm: Top Countries Revealed
While user numbers are significant, gauging genuine interest requires looking beyond sheer population size. In overall user numbers, China leads the way (driven by the population size and propensity to...). However, a deeper dive reveals a different story when it comes to positive sentiment.
Vietnam Leads the Way in Metaverse Excitement
The analysis revealed that Vietnamese were the most excited about the Metaverse, with 56.8% of Metaverse-related tweets being positive. The results showed that Vietnam topped the in-favor list, with 56.8% of the metaverse tweets coming from the southeast-Asian country being positive. Similar results were also seen in other East-Asian nations, pointing to a strong regional interest in virtual worlds.
India Shows Strong Potential for Metaverse Adoption
As of December 2025, 36 percent of survey respondents in India were excited about using the metaverse, highlighting a significant, albeit slightly lower than Vietnam, positive attitude towards metaverse technologies.
The Netherlands: A Metaverse-Ready Nation
Notably, the Netherlands ranks as the most metaverse-ready country globally, with an overall ‘metaverse readiness score’ of 7.74 out of 10. Switzerland ranks closely behind, suggesting these nations possess the infrastructure and societal preparedness to embrace the metaverse.
Contrasting Sentiments: Where is Metaverse Interest Lower?
In contrast, only 17 percent of audiences in the United States expressed excitement about using the metaverse, indicating a potential gap between technological advancement and public enthusiasm in some regions.
This data paints a picture of diverse metaverse adoption and sentiment across the globe. While certain East-Asian countries are leading the charge in positive sentiment, other nations are paving the way in terms of readiness and infrastructure. Stay tuned for more Metaverse market research and insights!