Wondering who is the new Twitter CEO? The answer is Linda Yaccarino. Elon Musk announced Friday that NBCUniversal’s Linda Yaccarino, an executive with deep ties to the advertising industry, will be Twitter’s new CEO. Just over six months after his controversial takeover of the social media company, Elon Musk has named a new chief executive of Twitter.

Musk announced Friday that he’s hiring Linda Yaccarino to be the new CEO of San Francisco-based Twitter, which is now called X Corp. He said Yaccarino’s role will be focused on business operations, while he (Musk) will transition to being the Executive Chair & CTO, overseeing product, technology & system ops. Linda Yaccarino, a former NBCUniversal marketing executive, on Monday officially took over the CEO role at Twitter from Elon Musk, weeks after the billionaire’s announcement.

Although Linda Yaccarino is the new CEO, few expect Musk to remove himself from the decision making process at Twitter. The appointment marks a significant shift in leadership, but Musk's continued influence remains a key factor in the company's future direction.