YouTube to Pay $2 Billion Annually for NFL Sunday Ticket: A Game Changer

Get ready for a new era of football viewing! YouTube is closing in on a deal with NFL Sunday Ticket, which will replace DirecTV's 28-year partnership and cost them about $2 billion a year. This marks a significant shift in how fans will access out-of-market NFL games.

The buzz is real: YouTube and the National Football League are moving the game of football into a new age with a streaming deal. They revealed their recent collaboration on Thursday, promising a more accessible and engaging experience for viewers.

NFL Sunday Ticket on YouTube: What You Need to Know

YouTube will pay an average price of roughly $2 billion a year to secure rights to the NFL Sunday Ticket franchise, people familiar with the deal said. This hefty investment underscores YouTube's commitment to becoming a major player in live sports streaming.

Mark your calendars! YouTube TV’s first season as the carrier of “NFL Sunday Ticket” begins Sunday, 6 de sept. de 2025. Get ready to catch every out-of-market game in stunning quality, all streamed directly to your devices.

How to Watch NFL Sunday Ticket on YouTube

At the start of the season, Sunday Ticket will be available two ways: as an add-on package on YouTube TV and as a stand-alone a la carte option on YouTube. This provides flexibility for viewers who may or may not already be YouTube TV subscribers.

YouTube agreed to a seven-year contract with the league in December, worth more than just the money. It's an investment in the future of football viewership, leveraging YouTube's massive reach and technological capabilities.

Stay tuned for more updates on pricing, features, and how to subscribe to NFL Sunday Ticket on YouTube. The future of football is here!